This is the step by step production of the Uni Flu ad made and released in the states. I find pieces like this interesting seeing how a company goes through layers of production to get to a final piece. Its fascinating to see how much work goes in.
Bonfire have modeled a whole gym when they only use curtain sections of it. its unbelievable the amount of modeling work was put into this before it got to the animation stage. I think it is a well produced piece that is done in a similar style to Pixar. This obviously appeals to a large fan base which is a very intelligent idea by Bonfire and Uni Flu.